10 Of The Most Popular Cats On Instagram

Reviewed By Kyoko •  Updated: 12/15/23 •  14 min read
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Cats are beautiful feline creatures loved by almost everyone who has a penchant for perfection. Researchers believe that cats were once worshipped as gods in ancient times by some cultures, and were commonly associated with the ancient Egyptian hieroglyphics and drawings. This is the 21st century and it appears that these creatures haven’t forgotten this.

Cats are a cosmopolitan species, meaning that they can be found across much of the world and they’re now taking over the social media space.

Cats of Instagram

Instagram is one of the world’s largest social networks having more than 800 million active users every month liking and sharing over 4.2 billion and 95 million posts per day respectively. Narrowing it down to Instagram, cats among several other adorable animals are growing their fans base at astronomical rates. Some of the most popular animals on Instagram are driving animal lovers crazy with their pictures and videos that go viral almost instantly. Sure, we know that Jiffpom and Doug the Pug are dominating the Instagram space for celebrity dogs, but the cats will not be pushed aside so easily.

There are many cat pics using the #catsofinstagram hashtag that you can enjoy and maybe even learn a thing or two about these fascinating creatures. These cute kitties are always up for a good time and their photos show it. Whether they are playing, napping, cuddling, or just lounging around, these cats are sure to make your day.

There are a few things that make cats so popular on Instagram. First, they are typically very photogenic animals and their pictures often turn out well. Second, cats are known for being very independent and self-reliant, which can come across well in their photos. Third, cats often have interesting personalities and their photos reflect that. Finally, cats are usually very friendly and enjoy being around people, which also comes across in their photos. Top cats on Insta include Coby the Cat, Princess Monster Truck, Smoothie the Cat, Venus Two Face Cat, and many more. While not all of these cats will be covered in this article, some of the most popular, purrfect cats on Instagram will be mentioned.

The cats on this list are beautiful, cute, adorable and can give these dogs a run for their money.

How and why these cats are more popular than myself is a question that I ask myself every single day. Some of these celebrities have featured in popular movies like Bruno and Mikado in American legal drama Suits, and popular music videos. However, as a cat lover, you probably need to add some of these celebrity cats to your following and below are the 10 most popular celebrity cats for you to follow on Instagram in 2018 and stay up to date with our feline friends:

1. Grumpy Cat

Instagram handle— @realgrumpycat

Instagram Fanbase— 12.1 Million Followers

If you’re a fan of memes and funny pictures on the internet, then you must have come across an adorable grumpy-looking cat somewhere. Grumpy (kudos to the owners for this name) became a social media celebrity when she started from the bottom in 2012. She’s so popular that all other cats can only be ‘grumpy’ about her 12.1 million fans in all social networking platforms. Well, with a fanbase that massive, Grumpy’s grumpy days are over. Majority of her Instagram followers are from the United States, the United Kingdom and Canada, and she has a massive 2.2 million fans. I’m not even sure I’ll ever get close to one-twelfth of that in this life and my next 5 reincarnations combined.

2. @Nala_cat

Instagram handle— @Nala_cat

Instagram Fanbase— 4.5 Million Followers

Nala cat is a beautiful cat that we all love and just her name alone is enough to picture how adorable she is. Guess I’m not the only one swayed by her cuteness because she has about 6.9 million fans across all social media channels, and a massive 4.5 million followers on Instagram alone. Majority of her fan base are based in the United States followed by Indonesia and Canada. At a very young age, Nala got separated from her real family but thanks to her current owners, they brought her up in an amazing home. They started to create awareness about healthy animal upbringing on social media, most notably Instagram. She’s also an ambassador for Petfinder helping to educate the public on the importance pet adoption.

3. Lil Bub

Instagram handle— @iamlilbub

Instagram Fanbase— 2.5 Million Followers

If someone had told me that a cat would someday be a philanthropist, I’d have rolled my eyes in disbelief. Well, Lil Bub has made history. Bub is actively donating money to the American Society for the Prevention of Cruelty to Animals and has raised more than $300,000 since she came into the spotlight. She raised a whooping $105,000 in 2017 alone and Bub owns and runs her own store in the United States and she designs, processes and delivers all the products available in the store. She has a massive 1.8 million followers on Instagram and her fans are loving every bit of her relationship with her owner.


4. Fumeancat

Instagram handle— @fumeancat

Instagram Fanbase— 1 Million Followers

The Fumeancat is a celebrity cat brand living in Thailand. Unlike the other Felids on the list, the name Fumeancats is actually a brand that simply appreciates cats in general and does not refer to a single cat. The brand offers their support to cats by bringing them into the spotlight as lovable and adorable creatures. With about 2.2 million fans across multiple social networks and about 1 Million followers on Instagram alone, they are raking in fans from Taiwan, Malaysia and also from the United States.


5. Waffles Cat

Instagram handle— @waffles_the_cat

Instagram Fanbase— 875,000 Followers

Don’t get the wrong idea, Waffles wasn’t given the name because of his love for Waffles. Everyone thought he was ugly and people refused to adopt him. He was not adopted till he was older. Waffles was unfortunately the only cat left in his litter, until a family who initially came to adopt a dog saw him and fell in love with him. Fast-forward to today and those people who rejected him could never have thought that Waffles would become an Instagram celebrity cat. Waffles is adored by a large social media fanbase with about 875,000 followers on Instagram alone, majority being from the United States.

6. Hamilton The Hipster Cat

Instagram handle— @hamilton_the_hipster_cat

Instagram Fanbase— 745,000 Followers

This is an adorable adventurous and fun cat that has a white colored mustache. This has helped transform Hamilton to a social media celebrity. Hamilton resides in the US with his popular mustache and he has more than 813,000 followers on Instagram alone. Majority of his fan base originate from the United States and the United Kingdom.




7. Cole & Marmalade

Instagram handle— @coleandmarmalade

Instagram Fanbase— 680,000 Followers

Cole and Marmalade may sound like a cool superhero and sidekick name but unlike your regular superheroes, these two cats are social media influencers. They were both adopted by Chris and they both get on very well. They own and run a website that is designed for their fans to learn how to properly take care of cats. You can learn the right way to wash them, clean them and feed them. They have about 340,000 followers on Instagram with the majority of their fan base from the United States and are more females than males.

8. @PudgeTheCat

Instagram handle— @pudgethecat

Instagram Fanbase— 640,000 Followers

Pudge has featured extensively in a lot of YouTube videos having a huge fanbase of about 1 million dedicated followers. Pudge appears to have a kind of mustache which makes her look interesting and kudos to her owner for realizing her potential and throwing her into the spotlight. She now has about 640,000 followers on Instagram alone and she has worked with so many different brands by featuring in movies and even with music artists like Miley Cyrus. Pudge has a great personality and always keeps her fans entertained on Instagram.

9. Oskar The Blind Cat

Instagram handle— @oskar_the_blind_cat

Instagram Fanbase— 450,000 Followers

Oskar has over 450,000 followers on Instagram with a majority of his followers spread across the US, UK, and Canada. Oskar and his best pal/owner Klaus spend a lot of time having fun together and they have a children’s book which ships worldwide.



10. SamHasEyebrows

Instagram handle— @samhaseyebrows

Instagram Fanbase— 230,000 Followers

A lot of lost and abandoned animals have been rescued and given new homes, and Sam is another in our list. She was abandoned on the street by her previous owners and she refused to eat or drink water offered by people until she was rescued and taken to a new home where she eventually found love again. Then her new owners created an Instagram account for her and she has now amassed a massive 230,000 Instagram followers.

How to Make Your Cat Instagram Famous

Now that you’ve seen the 10 most popular cats on Instagram and how these adorable felids are raking in cash for their owners and making enough money from their social media presence, I guess you’re starting to think about the potential your cat has other than sleeping, eating and playing around. Below are the necessary steps to take to transform your cat from couch potato to an Instagram celebrity:

1. Think about what makes your cat unique. People are more likely to get excited seeing something that is new and exciting. If your cat can dance like we’re back in the 60s, capitalize on it. If your cat meows like the siren of an ambulance, that’s what you need.

Finding that special thing that makes your cat standout is what differentiates your Instagram videos from a clip on National Geographic channel.

2. Post consistently. This is a no-brainer. This is one of the major secrets to increase impressions on social media. Like every other social networking platform, posting one, two, or more pictures and videos a day will definitely keep your posts trending on the feeds of your followers increasing chances of getting likes and shares which is the ultimate goal of any Instagram account.

3. Practice taking photos like a boss. When you think about Instagram, the next two things that come to your mind are photos and videos. To succeed on Instagram, you need to become an expert in photography. Take really cool pictures of your cat in funny, cool and charming outfits and watch your followers rise higher than you could ever imagine.

4. Harness the power of #hashtags. They’re a great way to get noticed on Instagram especially when you’re just starting out. Try using popular hashtags such as #Cat #Instacat #Instacats #Meow #Instacat_meows #Kitty #Kittycat #Catofinstagram #Cutecat #Instapet #Catoftheday #Kittylove #Instakitty #Cateye #Catlover #Cateyes #Catlovers #Cutecats #Animals #Catlove #Catloaf #Mypet #Kittens. #Cute is always a good one!

5. Keep Your Instagram Community Engaged. People always want to see more of your adorable cat, probably after a long day’s work. Don’t be stingy with your follows. Follow others who follow you. Take a few moments during the day, every day, to like, share, and comment on accounts of other cats.

Have you ever wondered what makes cats so popular on Instagram? You’ll find millions of kitty images showing cats doing all kinds of things. Some love to travel, while others always need to have their favorite spot! Somehow, cats have become infectious all across social media! But why are so online people fascinated with cats?

For one thing, cats are adorable no matter what they happen to be doing. Well, we’ll take that back. If a cat is currently climbing your bare leg, she may not be as cute as the kitties on Instagram in that particular moment.

Another reason people love Instagram cats is because these fascinating felines are pretty cool. They seem to effortlessly pose for their pet parents. We never hear how the pictures were taken. If it’s like trying to give your fur baby a bath, the pet parents are probably all scratched up! But the cats are beautiful!

Scientists have even studied why we’re fascinated by the cats of Instagram. In one 2015 study on emotion regulation, researchers found that cats in the media are a way many people get their AAT (Animal-assisted Therapy). That’s interesting. Scientists have found that viewing images of cats or cat videos can improve mood and reduce negative emotions (such as stress) pretty quickly. However, they also found the mood improvement was short, which may be why we continue to look at kitty pictures on Instagram—we need the constant mood improved mood effect!

As you can see, cats are a big hit on Instagram. Whether they’re posing in hilarious positions or just chilling in their own homes, cats are sure to bring a smile to your face. Cats are the cutest when they’re being themselves, and they really know how to show their personality on Instagram. Whether you’re a cat lover or not, you’ll definitely want to check out these cats’ Instagram accounts!

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Kyoko is from a family of 3 and moved to New York with her parents and siblings when she was 13. Kyoko is fond of spending a great amount of time with pets, specifically her beagle Luna and cat Missy. Her boyfriend often complains that she spends too much time giving attention to their animals. Kyoko has written dozens of articles concerning pets and is aiming at owning a pet shop one day!

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